A cover treatment for Fortune's accountability issue · a feature on why it's time for a new era of transparency and responsibility in business, running under the headline "Trust and Consequences."
The brief pointed directly at an existing Another Poster piece · "Type is like dominoes, one wrong move and everything you have worked for falls apart." Peter Herbert asked for a similar treatment applied to the headline, with the option to focus on the word TRUST alone, eroding or collapsing.
The full headline holds, each letter tipping into the next like the dominoes it's built from · a system on the edge of failure, still legible, still readable at speed.
